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New and Exclusive! Limited Edition Ellowyne Wilde - Purple Rain - Now Available from
FAO Schwarz. $150 - LE 350
Go to www.fao.com and keyword search: Wilde Imagination or call:
1-800-426-8697
Haute Doll
As seen in Haute Doll - NEW

June 2008 Issue
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August 2007 Issue
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Articles reprinted with permission from Haute Doll www.hautedoll.com
Fashion Doll Quarterly
As seen in Fashion Doll Quarterly Magazine

Spring 2007 Issue
Fashion Doll Quarterly Article...
DOLLS Magazine
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February 2007 Issue
DOLLS Article...
Oh My Goth! Quirky Doll Emerges from Attic to Make Her Formal Debut
"The weather on the night of Evangeline's birth was as expected: the wind was howling,
the moon was full, and the doctor was unavailable." And so begins the story of Evangeline Ghastly™,
the first-ever resin ball jointed doll sculpted by renowned designer Robert Tonner for the New Jersey
based Wilde Imagination, Inc.™ - she dresses like Morticia Addams - and inspired by Barbra
Streisand?
Mullica Hill, NJ - August 7, 2007 - Could a doll born in Ipswich, England in 1924, who lives
in an attic with a pet skunk named Mouette, be the next doll phenomena around the world? That's
exactly what the folks at Wilde Imagination are hoping. And to make sure she gets the attention
she deserves, they hired designer Joe Petrollese to come up with the concept and design, and
award-winning artist Robert Tonner to do the sculpt.
Evangeline Ghastly will make her formal debut at the upcoming Doll & Teddy Bear Expo in
Washington, D.C. August 10-12, with a special presentation by creator Joe Petrollese.
During the program, Joe will speak to his inspirations - Tim Burton, Edward Gorey,
the Addams Family, - and Barbra Streisand? "I took the gracefulness of Barbra, whom I adore,
and the elegant way she dresses, and incorporated that into Evangeline - it's my tribute to
her," said Joe.
The concept involves a quirky girl who lives in the attic where she was born - totally unaware
that this may not be the norm. A mysterious diary entry on the date of her birth, and another when
she turns four sets the stage for a doll and mystery that collectors are sure to love.
"Evangeline is completely ball jointed and very impressive at 19" tall," said Debra DeForte,
Marketing Director for Wilde Imagination. "She's made of luminescent pale resin. Because of the
delicate nature of resin, each doll must be individually hand-poured, strung, and hand painted.
It's a very time consuming process and can take hours to complete just one doll, but the results
are amazing."
Robert Tonner, the award-winning artist commissioned to sculpt Evangeline, agrees. "Collectors are
going to love Evangeline - her sculpt is very different from the typical anime-inspired Asian ball
jointed dolls and the pricing will make her affordable to those that have so far hesitated getting
into this hot collectible trend."
And a hot trend it is. Ball jointed dolls (BJD's) are typically made in South Korea and Japan
and follow a traditional Asian view in their aesthetics. They can range from $175 for a basic doll
to $1,200 or more for the higher end versions. And collectors can't seem to get enough. According
to Jill Jackson, editor of Doll Reader Magazine, "BJD's are now accessible, affordable, beautifully
made, and the most exciting addition to the world of doll collecting in years."
Evangeline Ghastly will be sold directly to consumers via an eye-catching e-Commerce website
(www.evangelineghastly.com) where collectors can
purchase the doll and her designer fashions, read about her life, view her diary entries, and
link to her MySpace.com page (http://www.MySpace.com/EvangelineGhastly).
There will also be beautifully made catalogs that feature the line.
Until then, collectors can go to her website and join the Evangeline mailing list for news and
updates; where over 1,000 collectors from around the world have already registered.
"We think the Evangeline Ghastly line will surprise everyone and set a new standard in the
ball jointed doll craze," said DeForte. "She has an amazing look, a spectacular wardrobe, and a
quirky storyline. She crosses over to not only doll lovers, but also fans of Goth, Tim Burton,
and who knows... maybe even Streisand."
* * * * *
Headquartered in Mullica Hill, New Jersey, Wilde Imagination develops and markets exquisite
dolls and collectibles, including the new Evangeline Ghastly™ line, as well as the popular Ellowyne
Wilde™ line of dolls, fashions, and accessories. For more information, contact Debra DeForte at
856-467-9696 or visit www.evangelineghastly.com.
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